Want to write blogs that actually DO something?
That get your readers to DO something?
That go out into the Googley jungle and bring you qualified leads back into your funnel? That build relationships and make sales?
“I have had the pleasure of being taught by Jay and boy, can that lady engage a group. I swear she could talk about the latest toilet seat trends and be able to compel people to WANT to know more…”
The 4 week Crisp Copy Blogathon teaches you how to:
- use copywriting structure basics to increase conversion
- use different blog options (not everything has to be an epic novel!)
- work a long-tail keyword into your blog so organically, it could be certified
- figure out what to write about (and when)
- write faster, edit speedily, and actually press publish
and, most importantly,
- combine content writing with copywriting for blogs that CONVERT!
You’ll be guided through every step of the process by Jay Crisp Crow, copywriter and copy coach, through an easy to use platform with lifetime access. This is every. single. recording the live round participants receive ready for you to consume at your own pace.
☕️ For less than dinner and a show! ☕️
“I attended Jay’s Blogathon workshop and was super impressed by everything…Is there anything about copywriting she doesn’t know? I don’t think so.”
CHECK OUT THE 4 BLOGATHON MODULES
Good copy comes from good groundwork. In Module 1, I’ll cover where to start, how to start, how to bundle up all your knowledge and put it in neat little boxes, how to plan even if you’re a creative flibbertigibbet, and some big picture purpose thinking.
You know what’s sexy as heck in ripper blog copy? It might surprise you – nope, not creative writing – but structure. In Module 2, I’ll teach you how to break down each tiny part of your blog and individually figure out its purpose for existing and how to structure it like a total pro.
SEO isn’t everything, but it dang well helps. In Module 3, I’ll cover how to rethink keywords for SEO by putting yourselves in your ideal clients’ shoes. BYO socks.
A fabulous blog is an unread one if your blog title isn’t engaging. In Module 4, I’ll teach you all the options for clickable blog titles plus how to upcycle and repurpose your existing content for new blogs or socials copy.
“…Jay was always willing to comment, assist, review, guide, and even pamper and encourage on the tough days… I will HIGHLY recommend her to anybody who would like to improve their copy on their website, emails, blogs, social media and just life in general…”
Special price for Quarter 3, 2020
Grab a spot in the Blogathon with $100 off before end of Q3
Because something good has to happen in the world
I am Jay Crisp Crow – the world’s laziest blogging copywriter…
… and while my blogs for clients rocked, my own blogs used to suck. And I beat myself up a lot. I wrote blogs because I thought copywriters should have blogs like, ‘WHAT IS SEO?’
* snore *
Then, I found my ideal clients didn’t give two hoots about what I thought SEO was, they only cared if I could implement it in their copy. Or teach them morph keywords into their own.
In fact, I had an epiphany about the time I was invited to guest lecture at University after the Dean read my blog about the dangers of going for business coffees:
My people didn’t want to read a blog I wrote with the intention of ticking a box.
They wanted to read a blog I could fully stand behind, that stood for something, or that taught them something or entertained them or made them feel something or made them laugh. They wanted to be educated. They wanted to be held by the hand and taken somewhere.
I was doing it wrong.
Also, I hated it.
So I became the world’s most lazy blogging copywriter.
Scratch that, I became a SUSTAINABLE blog writer. I got smarter about why I was blog writing, I recycled and upcycled, I treated content like it was a cog in a bigger machine. And it got easier.
And more lucrative.
And a little bit more fun.
Why am I admitting this to you?
Because the world’s laziest blog writer is actually a better choice to teach you how to write faster, more effectively, with more conversion for less effort than a natural born blogger with oodles of motivation to blog up her sleeve.
And you know everything I teach will be whittled down to the simplest version of itself. And it’ll work.