Spectacularly Simple Sales Page Bundle Crisp Copy How to write a sales page

Donut put up with blogger’s block!

You know what’s sweeter? When you’ve written something good, you even like it reading it back, it’s got good flow and a tasty story, full of advice…


but it’s a wall of words.


Ain’t no one reading your wall of words.

Got all the ideas and but don’t know what your blog should include for maximum conversion?

Don’t know what your metatag goes or what a CTA is?

Stuck on how to include an SEO keyword, how long it should be, and what the whole bleeding bloggery point is?

I can’t help with the existential crisis, but I can help with the other problems. This super simple guide will show you where to put your blog words so they work for you.

My struggle was always with how to coherently put together the ideas I have in my head. Jay’s downloadable blog structure solved that for me. It is very easy to follow and will get your ideas flowing in no time!”

Write your blogs so they’re supremely readable and get the conversion – it just got deliciously simple

Crisp Copy Blogathon Blogging Course

The Crisp Copy Basic Blog Bundle includes:

🍩 10 + pages of step-by-step workbook questions and prompts with details of what goes where

(and why)

🍩 Tips on everything from CTAs to structure to content

(easy as pie to follow) AND

🍩  Copy formulas for each step of the process

(so you can fill in the blanks)

…Much like all the other Crisp Copy resources and courses, it is a no brainer and kicked my butt into gear!…”

Nothing sweeter than a free upgrade!

Because this template is the same one we use in the Crisp Copy Class, every year it gets an upgrade. Yep, the tens of thousands of dollars I spend on my own knowledge development gets blended up in my mint green SMEG and ladled onto the top of all my downloadables like freshly whipped cream. 

Every time I upgrade the package, add another real life example, or stack on some extra bonuses, you’ll get an email to let you know.  

For the life of the course

“My perfect people now engage and respond to my words.”

Crisp Copy Blogathon Blogging Course

Why learn from me?

Well, I bring the treats.

I’m not just bossy, I’m the boss. The bacon-bringer, the buck-stops-here-girl. I completely understand the paramount importance of your words making bank. Because I don’t get up every morning, have my false eyelashes on fleek, and have someone give me a blow-dry before waltzing into my writing space coffee in hand.

I’m a working copywriter and copy coach who in 6 short years has dragged my brand from barely-born to charging out at one of the highest hourly rates for freelance copywriters in Australia. I started with $0 and a borrowed laptop and now I’m invited to speak all over the globe about copy and branding, sales and structure, entrepreneurship and sometimes musical theatre. (Actually, that last point is untrue, I just throw in references for fun.) 

My words did that.

Fairly quickly, I found an uncanny knack to teach other people how to make theirs do the same. I’m a natural Mentor/Teacher. Can’t help myself. Instead of keeping it all for my intensive clients, in 2018 I launched a brand new online copywriting class –  keeping costs lower than 1:1 training or outsourcing – for those on a budget while still maintaining a ripper level of expert advice and training. And it was the first in Australia to be created solely for women in business and give weekly, individual feedback to every course participant. 

I’m Jay Crisp Crow, proud owner of a funny name, Mother to 3 game-changing people, lover of a Viking, and dedicated, life-long word nerd who just adores seeing someone else nail it.

I’ve written website copy, email copy, launch copy, Sales copy, landing pages, advertising copy, more About pages and biographies you can poke a stick at, socials, awards, grants, policy and procedures, headlines, hooks, eBooks and guides, influencer and stockist letters, magazine articles, blogs, reviews, and even wedding vows. You’d be hard pressed to find anything I haven’t written, though I now focus on email and website copy (my specialities are Sales and About pages) and teaching other women how.



“Jay has literally shifted the way I write!”

Less than a 6 pack of gourmet donuts and lifetime access to blog structure formulas? Oh, and just $40 AUD? Here’s where to order: