the world has enough stale copy

“…best business investment I’ve ever made…”

“…hire Jay. Throw your money at her…”

“…Jay is the calibre of mentor I’ve been looking for my entire working life…”


love you hard

(and want to give you money)


Crisp Copy Jay Crisp Crow Website Copywriting Mobile


the world has enough stale copy

“…the best business investment I’ve ever made…”

“…hire Jay. Throw your money at her…”

“…Jay is the calibre of mentor I’ve been looking for my entire working life…”


(and bank accounts)


I know how gutsy you have to be to play ball with the big girls online. There’s so much noise. And you want everyone to like you.

Playing safe (and writing copy that’s middle-of-the-road) doesn’t make anyone feel special. Your readers don’t self-weed, and your ideal clients don’t get that tingle when they realise they’ve finally found who they’ve been searching for.

You’re really good at your ‘thing’ and you wish you didn’t have to be an entire marketing agency to get it out there. You’d just like to be paid while you work in your genius. I get it. Fantastic copy will help that happen. It’s time to scrap cheap and nasty, safe and boring, and ditch safe and stale. It’s time to get Crisp.    


What do you need?

Brand Messaging + Email + Website Copywriting – done-for-you, taught to you, or DIY 

When you’re time-poor but willing to invest. If you’re bored to the back teeth of “meh” copy from middling copywriters, throw me your raw ingredients and I’ll whip you up something so tasty, you might just dribble on your keyboard. Done-for-you including website copy and email sequences and a full branding briefing session before we begin. Click here to find out more

Smart women learn to do something once, then make it make them money forevermore. I’ll teach you conversion copy skills that pay the bills, then, you can be confident to write all your own copy or charge clients premium prices to write theirs. If you’re looking to turn your wordsmithery into moolah, I’ll show you how. VAs, marketing pros, and copywriters also welcome. Click here to start

If you’re bootstrapping and budgeting, I have a range of downloadable templates and mini courses cheaper than a pub lunch (and a touch less boozy). It’s an all-you-can-eat smorgasbord of back-pocket-friendly copy goodness. Click here to peruse the goods

“… is there anything about copywriting she doesn’t know? I don’t think so…”

Jay Crisp Crow Crisp Copy Website Copywriter Perth Copywriter

What if your copy was cream of the crop?

So good you had potential clients eating out of your hand before they’d ever hit the ‘contact’ button? In fact, they’re downright tempted to lick the screen. Although there’s no one that loves your small business and your brand more than you, and although you’re an infinitely clever businesswoman and perfectly capable of constructing a sentence, there’s an ocean of silence when it comes to getting the words from your heart and mind past the blipping cursor of creative death.

Or those words are just not doing what they’re meant to.

Which is why you need Crisp Copy. I’m a conversion (entice people to click all your buttons) website and email copywriter. I deliver over a decade of experience communicating as other people (and a decade before that playing characters on the stage) and my driving force is the amplification of women’s voices. Like yours.

I’ve worked with hundreds of brilliant business owners just like you to write over a million words of award-winning, conversion creating, bank making, heart fluttering copy last year alone.

Now, I teach women in small business how to write theirs too. Meet me here.  


I’ve worked with 400 clients and counting, wrote over a million words of bank-making copy this year, and taught thousands of businesswomen to write words that sell



intensive and a brand new copywriter was launched and charging out at hundreds of dollars an hour


and a Sales page paid her back her copy investment (and then went on to sell out her program) 


dollars made over 3 launches from a
mid-length Sales page



new Sales page conversion rate for a client


decrease on a client’s website bounce rate


engagement rate (not just open!) for email marketing 

“captured the absolute essence of who I am as a businesswoman and translated it powerfully into words…”

“One hour with Jay is equivalent to 8 regular human hours…”

“her uncanny ability to get into my head moved me to tears a few times…”

“the best Sales page I’ve ever read.”

“This attention to my About page and brand has meant I am now back on page 1 of Google…”

“I literally had tears in my eyes as I read the first draft…”

“engage Jay immediately and be prepared to be blown away.”

“I felt Jay expressed my brand’s unique and exclusive voice better than I could ever do.”

“total rockstar goddess copywriter…”

Jay is the calibre of mentor I’ve been looking for my entire working life.”

“Hire Jay. Throw your money at her. It’s not that she does what you want – it’s that she gives you what you need.”

How do you like them  Crisp Copy Class Teal Apples ? 

Imagine your business a year from now

Will your website be making your best clients fall in love? Or will it still be a glorified business card?

Will your words echo in the hearts of the kind of people you want in your business? Or will your ideal customers not remember your voice?

Whether you want to outsource the lot or have my copy brain on tap so you can do what I do, the first step is 

Or, if you already know you want me on your team and you haven’t had any kind of heart palpitation at my prices

Coffee’s on you


Compliments of the chef (they’re free!)

About Page Copywriting Guide

Word Bank Mini Lesson (Branding 101!)

Landing Page Workbook

“…my investment paid me back 3 times over before I was even halfway through the course…”


Opinionated word bird nerdery this way


Thinking Of Breaking Into Copywriting? Here’s A List Of Reasons Not To

Thinking Of Breaking Into Copywriting? Here’s A List Of Reasons Not To

Copywriting – I’m good at it, and it’s been good to me.It’s not for everyone, though. And it’s certainly not for some people who you’d think it’d be for. Let me explain.In my 1:1 copy coaching sessions, I always ask my budding copywriters why they want to become pros,...

Writing An About Page Got You In A Panic?

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I’ve won awards for writing crisped copy for businesswomen in Australia and around the world. I have clients who won awards after I wrote for them. I’ve rewritten business brands in ways that not only tickle the people who do the communicating but also tick boxes for...

You Can’t Just Up Your Prices – You Have To Up Your Brand

You Can’t Just Up Your Prices – You Have To Up Your Brand

I started out like a lot of women new to business; I thought I’d leave my job, provide a killer service, and get paid accordingly. Which worked, in the beginning. Because I simply doubled my hourly rate as an employee and charged my time out as peanuts. Nodding? Uhoh....

“… the best time, energy, and money you could spend…”


you’re not selling anything, my friend.

You need flavour, crunch, juice, and zing. 

And all the sales that come with just the right mix. Your business has some raw ingredients, now all you need to do now is

Website Copywriter Crisp Copy Free Copywriting Resources Jay Crisp Crow

© Copyright 2016 - 2021
Jay Crisp Crow + Crisp Copy

If you steal my words I'll
send my teenagers to your house

...with their kitten


All folk who identify as women are welcome here. I'm She/Her, you can let me know your pronouns when we start our work

Make your reader lick the screen