FIND YOUR VOICE

make some noise

It took me most of my life to learn to take up the space I deserved. To find my own voice after decades of writing (or singing) in someone else’s. To write what I mean, words that leave a legacy. To charge what I’m worth. To make some damn noise. 

And while the haters may roll their eyes at chin-filled selfies on my socials and the fact I talk about how much I earn per hour on podcasts, it’s one of the most freeing things in the world to realise:

THEY DON’T MATTER.

Why? Because finding the guts to be yourself and embracing your powerful personal brand while doing brilliant business is exceptional. Sure, it isn’t safe. But aren’t we bored to death of safe? Of sounding like every damn competitor you have? Of scrounging for likes and starting emails with an apology and not rocking the boat, not being too threatening to the business queens you once looked up to, of being noticed?

You know what? Stop that.

Making this business thing you’ve started work, pouring so much flipping energy and time and money and tears into – it’s a tough gig. The sad thing is, even if you’re amazing at doing your thing, no one will care. Heck, they won’t even notice. Unless you communicate your unique value in the right way to the right people. Then, everything changes. I know. I’ve done it.

Find your voice. Make some noise.

Because this making-money-from-words venture, it’s stone-cold serious, yo. You’re still here, drinking up the Cocktail That Is Jay, because you know pretty words on a screen just aren’t going to float your business boat.

You want someone who isn’t just bossy, but’s the boss. And that’s me – the buck-stops-here girl, the bacon-bringer, the brains behind this operation (unless it comes to Trivial Pursuit, in which case you’d want to be on my husband’s team). I don’t just teach, I also do. And that’s a bit important because you want to outsource to someone who trains people to do it better and learn from someone who still has skin in the game. 

In short – I completely understand the paramount importance of your words making bank.

Because I don’t get up every morning, have my false eyelashes on fleek, and have someone give me a blow-dry before waltzing into my writing space coffee in hand. In case you hadn’t noticed; these photos here are heavily airbrushed.

It’s generally negotiating lunches, trying to make the school bus without breaking the sound barrier, and learning something new and terrifying from one of two teenagers or a 7-year-old. And that’s all before I get to writing.

About the writing:

I know about copy.

And I know just how gutsy you have to be to play ball with the big girls in the online world. It’s a noisy universe and everyone has USPs, ROIs, NMs, and kick-patootie PR. How can you possibly be heard?

** Oooh! Oooh! I know, I know! **

By not sounding like anyone else but you.

And, look, it’s not like your words are totally dreadful. They’re not.

It’s just that mine are better.  Get some.