“Talking to business owners about their ownership of their work, there is a real spectrum from “this belongs to the universe – everyone can use it” through to “this is my preeeeeccccecious!”“
The Business of Copyrighting and Copywriting – Michelle Whitehead
So Crisp Podcast
Michelle Whitehead is an Australian lawyer and accredited mediator who provides creative entrepreneurs with the ultimate tools for business self-care. So naturally I invited her onto So Crisp to chat about all things wonderful in the world of words.
Copywriting and copyrighting. What’s the difference? Let’s find out!
Michelle guides us through copyright, business names, and the beauty of descriptive words.
The Crisp Takeaways
* Yum *
3 things we need to know about the concept of business names and IP and copyright:
1. Copyright protects works of creativity.
This includes literary works, so in the context of business that is your blog posts, marketing, etc., artistic works (graphics, photographs), and dramatic works (videos, podcasts).
2. It does not protect words or phrases – like business names – these need to be trade marked if you want to protect them.
3. Importance of Due Diligence, once you have a shortlist of names you like.
Need more of us in your ears? Get more So Crisp with these recent episodes:
"If I say, "Don't think of an elephant" what do you immediately think of? "How long is his trunk?""Messaging Mistakes (Don't Think About The Elephant) - Gemma Pitcher So Crisp Podcast I came across Gemma in a random post on the Freelance Jungle, big shoutout for these...
"As ideas people it’s important to realise, we don’t have to action every idea we come up with.."Multipotentiality – Linda Reed-Eneveruest So Crisp Podcast Even just listening to Linda’s DAY might make some of you tired (and Linda admits November is her extra-crazy...
"I thought I was brave in the business world, but in other ways I was full of it. I really got to understanding it more fully when I decided to own it in all its awkwardness in all areas of life" Awkward and Brave - Belle Lockerby So Crisp Podcast Belle Lockerby burst...
Love what we’re doing? So do we. You can help
Share this poddy (cool buttons below)
If you’ve enjoyed this podcast it’s probably only partly due to the dulcet tones of my voice. A truckload of credit has to go to Elle Roberts, OBM and all-round smart woman, as she splices and dices, organises and Asanas, launches and consults, tweaks and twiddles so much of what happens for So Crisp to go from chattery to podcast supreme. If you’re thinking of launching a podcast, you need Elle on your team. Find her here.
So fresh. So good. So Crisp.
Subscribe to be the first ears to consume fresh deliciousness.
© Copyright 2016 - 2019
Jay Crisp Crow + Crisp Copy
If you steal my words I'll
send my teenagers to your house
...with their kitten
Jay Crisp Crow acknowledges the Traditional Owners of country throughout Australia and recognises their continuing connection to land, waters, and community.
This business pays its respects to them and their cultures; and to elders past, present, and emerging.
Want mouthwatering words that open hearts (and bank accounts)?