“Talking to business owners about their ownership of their work, there is a real spectrum from “this belongs to the universe – everyone can use it” through to “this is my preeeeeccccecious!”

The Business of Copyrighting and Copywriting – Michelle Whitehead

So Crisp Podcast

Michelle Whitehead is an Australian lawyer and accredited mediator who provides creative entrepreneurs with the ultimate tools for business self-care. So naturally I invited her onto So Crisp to chat about all things wonderful in the world of words.

Copywriting and copyrighting. What’s the difference? Let’s find out!

Michelle guides us through copyright, business names, and the beauty of descriptive words.

The Crisp Takeaways

* Yum *

3 things we need to know about the concept of business names and IP and copyright:

1. Copyright protects works of creativity.

This includes literary works, so in the context of business that is your blog posts, marketing, etc., artistic works (graphics, photographs), and dramatic works (videos, podcasts).

2. It does not protect words or phrases – like business names – these need to be trade marked if you want to protect them.

3. Importance of Due Diligence, once you have a shortlist of names you like.

Connect with Michelle

Michelle provides legal advice and Contracts that Care for Australian entrepreneurs so they can ground their beautiful businesses on firm foundations. 

Listen Via These Apps

Need more of us in your ears? Get more So Crisp with these recent episodes:

Social Consciousness – Elle Roberts | So Crisp Podcast

Social Consciousness – Elle Roberts | So Crisp Podcast

"Having a Socially Conscious Business is really just about your business being a 'good person' in the world - it doesn't have to be hard."Social Consciousness - Elle Roberts So Crisp Podcast Elle has depth of character and endless ocean of compassionate drive that she...

The Business Hustle – Faye Hollands | So Crisp Podcast

The Business Hustle – Faye Hollands | So Crisp Podcast

"Focus on the 'Mission Critical' tasks. What are the things that are really important in your business? Are you spending time on these every. single. day? Don't get caught up in the busy-ness of tasks that are not income generating."The Business Hustle - Faye...

Love what we’re doing? So do we. You can help

Share this poddy (cool buttons below)

Suggest someone amazing for me to interview

Give us a billion star review on all the iTunesey places

If you’ve enjoyed this podcast it’s probably only partly due to the dulcet tones of my voice. A truckload of credit has to go to Elle Roberts, OBM and all-round smart woman, as she splices and dices, organises and Asanas, launches and consults, tweaks and twiddles so much of what happens for So Crisp to go from chattery to podcast supreme. If you’re thinking of launching a podcast, you need Elle on your team. Find her here.

So fresh. So good. So Crisp.

Subscribe to be the first ears to consume fresh deliciousness. 

 

 

 

© Copyright 2016 - 2020
Jay Crisp Crow + Crisp Copy

If you steal my words I'll
send my teenagers to your house

...with their kitten

If BLANCA CREATIVE can work with a high-maintenance copywriter with all kinds of design and tech alchemy expectations, they can sure work with you


Jay Crisp Crow acknowledges the Traditional Owners of country throughout Australia and recognises their continuing connection to land, waters, and community.
This business pays its respects to them and their cultures; and to elders past, present, and emerging.

Want mouthwatering words that open hearts (and bank accounts)?