“The magic of copywriting isn’t in the copy writing”

Cuppa Copy

Writing + Editing Process

So Crisp Podcast

Cuppa Copy has been percolated especially for copywriters, marketing pros, virtual assistants and anyone looking to write words that sell.

It’s delivered in slurpable sips – quick caffeinated shots of copy, branding, and messaging ideas fast enough to consume before your coffee goes cold.

Jay Crisp Crow writes premium, blow your hair back website and email copy for brands and businesses and teaches women in business how to do exactly the same thing, now she’s also in your ears with her delicious brew of organically, sustainably, ethically, and biodynamically grown copy tips and advice.

Pop on the kettle and don’t be latte, it’s time for Cuppa Copy.

This week, I’m walking you through my 4 step process to writing easier, faster copy.

Want a Cuppa Copy review? #becauselegacy

You bring the chai latte and the freshly invigorated desire to use your words to make a change, I’ll help you Crisp your Copy legacy like a pro.

BOOK IT HERE

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This Cuppa Copy minisode is brought to you by the Crisp Copy Brand Voice Development Workbook. For less than a pub lunch, this workbook will take you through:

– Building a Word Bank

– Writing Brand + Benefit Statements so you can compel folk to read more of your website

– and a series of helpful ideal client questions – the ones actually relevant to helping you write your copy

Use the code: SOCRISPPODCAST to get 15% off your Brand Voice Development workbook right here.

Website Copywriter Crisp Copy Free Copywriting Resources Jay Crisp Crow

Connect with Jay

Jay Crisp Crow is a business owner, messy mother, and ex-showgirl who used to sing on the back of monster trucks before having children and getting ‘sensible’. She spent far too many years working in private school communications believing she couldn’t make a living as a writer before having an epiphany and taking her own gig on the road.

She somewhat surprised herself by becoming a multi-award-winning Perth based copywriter and copy coach working with brands and business people around the globe. Building an incredible career based on the art of writing words that sell, Jay has turned her love of stories and people into something she never thought possible – a sustainable, thriving, and profitable business. She regularly teaches, presents, and speaks in Perth and online on everything copy and words.

She will vehemently insist you scrap the word ‘passionate’ from your marketing, will always tell you those pants make you look glorious, and would love to come and speak or teach at your event, yes thanks!

Jazz hands are always included.

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If you’ve enjoyed this podcast it’s probably only partly due to the dulcet tones of my voice. A truckload of credit has to go to Elle Roberts, OBM and all-round smart woman for helping me launch this podcast in 2019 and my all-star podcast editor, Jackson Crisp (you’d spot the family resemblance!) for making your listening smooth as heck.

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